Academic Programs
 

Courses in Business

BUS 101: Introduction to Business and Society (3)

Prerequisite:
BUS 101 Introduction to Business and Society An examination of contemporary business institutions and their relationship to society. Topics include historical antecedents, basis of the American enterprise system, functional areas of business, and principles of manage- ment. (Offered every fall semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 135: Business Ethics (3)

Prerequisite:
Foundations and development of business institutions in America; goals, values, and ethics in a business world; ethical dilemmas, ambiguities, conflicts, and uncertainties in business; scope and responsibilities to society, the firm, and ethical principles. (Offered as needed.)
Gen. Ed. Attributes: LA [ Back to Top ]

BUS 202: Legal Environment of Business (3)

Prerequisite:
An introduction to legal principles and their relationships to business organizations. Representative topics include the constitutional authority to regulate business, consumer law, employment and labor relations law, torts and crimes related to business, and intellectual property. A substantial part of the course covers contract law and commercial paper. Cases from New York law are used extensively to assist the students in understanding the everyday applications of the law. (Offered every fall and spring semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 290: Field Period in Business (3)

Prerequisite:
Off-campus experiential education opportunity that allows the students to apply his/her academic knowledge to a real-career business setting. (Offered every January and summer semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 295: Introductory Topics in Business (1)

Prerequisite: to be determined by the Division of Business and Management.
An introductory study of a specific topic within business. Intended for freshmen and sophomores, or for students with little or no background in business. The student may repeat the course, but not the topic. (Offered as needed.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 302: Advanced Business Law (3)

Prerequisite: BUS 202
This course explores, among other things, bankruptcy, agency, real and personal property, partnerships, corporations, sales, secured transactions, legal liability of accountants, and the Securities Acts of 1933 and 1934. Cases from New York law are used extensively to assist the student in understanding everyday applications of the law. This course is required for, but not restricted to, accounting majors and provides preparation, in part, for the Uniform Certified Public Accounting Examination (Law Part). (Offered every odd-year spring semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 320: Intro Research/Analysis Stats (4)

Gen. Ed. Attributes: None. [ Back to Top ]

BUS 330: Operations and Production Management (3)

Prerequisite: BUS 101, MAT 102, SS 231
A study of current production theories and practices. Topics to be studied include: capacity planning, transportation modeling, inventory control, facility location, product design, time and motion studies, and scheduling. Emphasis is placed on problem solving, solution techniques, and terminology. (Offered every fall semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 335: Issues in Management (3)

Gen. Ed. Attributes: None. [ Back to Top ]

BUS 340: Managerial Accounting (3)

Gen. Ed. Attributes: None. [ Back to Top ]

BUS 350: International Business (3)

Prerequisite: ACC 101, BUS 101, ECO 211, ECO 210, MKT 220
This course offers an introduction to the vital issues of international business including economics, political, cultural and operational differences with emphasis on multinational corporate policy and strategy. (Offered every even-year fall semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 355: Managerial Finance (3)

Gen. Ed. Attributes: None. [ Back to Top ]

BUS 360: Managerial Marketing (3)

Gen. Ed. Attributes: None. [ Back to Top ]

BUS 399: Independent Study (1-3)

Prerequisite: junior or senior standing and consent of instructor.
(Offered every semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 410: Entrepreneurship (3)

Prerequisite: junior or senior standing business students.
This course unites business theory and practical application by means of the Keuka College wine project. The project allows students to practice entrepreneurship by managing their own for-profit microenterprise. The students, with supervision, will perform the functions of management, marketing, and accounting. Student entrepreneurs will be responsible for product development, procurement and supply, quality control, labeling, packaging, advertising and sales, ordering and distribution, and financial reporting for the project. (Offered every spring.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 420: Business Law (4)

Gen. Ed. Attributes: None. [ Back to Top ]

BUS 444: Strategic Management (3)

Prerequisite: Senior-standing.
This course introduces the student to the process by which strategic business decisions are made and implemented. It also incorporates prior functional course material in an integrated manner as a foundation for successful business management. Formal studies, casework, and a comprehensive term project are used to reinforce learning. This is the capstone course for all majors with the Division of Business and Management. (Offered every spring semester.)
Gen. Ed. Attributes: None. [ Back to Top ]

BUS 450: Strategic Planning (3)

Gen. Ed. Attributes: None. [ Back to Top ]