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Entrepreneurship Concentration
The Entrepreneurship concentration is designed to provide students with a foundation in starting their own business. A variety of areas including marketing, accounting, and finance are covered to prepare students for the capstone course, Entrepreneurship. In this course, students will run their own micro enterprise, the Keuka College commemorative wine project.
Business & Management Core Requirements
Acct I: Intro Financial Accounting
3
Acct II: Intro Managerial Acct
3
Introduction to Business and Society
3
Legal Environment of Business
3
Strategic Management
3
Intro to Computer Applics
3
Principles of Macroeconomics
3
Principles of Microeconomics
3
Financial Management
3
Human Resources Mgmt
3
College Algebra
3
Principles of Marketing
3
Statistics for Social Science
3
Field Period in Business
3
Field Period in Business
3
Management Major Requirements
Operations and Production Management
3
Concentration Requirements
In order to receive a degree in management with a concentration in entrepreneurship, students are required to take 15 credit hours from the courses listed below:
Small Business Management
3
Entrepreneurship
3
Accounting Course (choose one)
Cost Accounting I
3
Income Tax Acct I
3
Marketing Course (choose one)
Public Relations
3
Internet Marketing
3
Retail Marketing
3
Consumer Behavior
3
Communications or Computer Course (choose one)
Webpage Design
3
Desktop Publishing
3